Star Network to invest 20,000 Crore in India to boost sports coverage
Star Network will rename and re-brand its channels in India from today. As part of re-branding, ESPN will cease to exist in India. ESPN channel will now be Star Sports 4 and ESPN HD will be Star Sports HD2.
On this occasion it was also revealed that Star Sports will invest over 20,000 crore to improve sports coverage in the nation.
“Star has made a commitment of more than Rs 20,000 crore into the sports business. The investment is being used to fuel expansion of sports coverage in the country and to build exciting new leagues, including the Indian Super League in football, the Hockey India League and the Indian Badminton League,” Star Network said in a statement.